We believe ZipRecruiter is the top place to find employees online. They offer an industry-leading job board and you can post a position quickly that is shown on hundreds of other job sites.
If your company is looking to find employees for open positions, you need to have a presence online. According to Glassdoor research, 51% of job seekers prefer to find jobs on online job sites, while 33% head directly to a company's website. Social media is where 35% of job seekers hear about job openings.
One top-recommended strategy for finding employees online is using a job board like ZipRecruiter. You can post a new position in minutes and ZipRecruiter will share it on 100+ other job sites. Create your account today and start posting job openings for free!
Developing a good strategy for your company to recruit and market itself online will help you find more qualified candidates and help you fill vital roles in your organization. Below is a look at the five best places to find employees online. For more information, check out our guide to creating a recruitment process.
The Best Places To Find Employees Online - Top Picks
The 5 Best Places To Find Employees Online
There are plenty of ways to find employees online, but not all are created equal and may not be worth the time and money involved. Here’s a look at the five best places to find employees online.
One of the best places to find employees online is online job boards. Most job boards are free for job seekers and allow them to create profiles, add resumes, references, and other helpful resources. Many job search sites offer premium services that will enable you to search their resume database for qualified candidates. This allows you to find employees on your own, instead of waiting for them to find your job listings and apply.
Some of the most popular online job boards include:
A LinkedIn survey revealed that 60% of job seekers use online job boards to find employment, more than any other job search method.
LinkedIn is the premier professional networking site online and a great place to find potential candidates. Professionals and students use LinkedIn to create awareness about themselves and what they do. Employers can search LinkedIn to find people who fit their needs. You can also create a company profile that people can follow and connect with your employees on the platform. You can also post job openings on the site.
Although LinkedIn is structured similarly to social media, it’s designed for professional and business networking. It’s also not a traditional job board but does allow you to post jobs.
For more information, check out our LinkedIn review.
3. Social Media
Social media is everywhere. There's a good chance you walk past several people every day standing or sitting around on their founds connected to their social media feeds. It's a way of life for many individuals. So, why not position yourself where people are online?
Create company profiles on social media platforms when possible. It's also a chance to provide a visual guide to what it's like to work for your company. Create social media posts that give job seekers a glimpse of what you do, your mission and core values, and everyday life at your company to help them imagine what it's like to be an employee.
You can also post job openings on your social feeds and link to your company page where they can apply. A Jobvite's Job Seeker Nation Survey showed that 42% of respondents say they find out about job openings on social media.
Related: How To Recruit On Facebook
4. College and University Alumni and Career Services Websites for Recruiting
Most U.S. colleges and universities operate career centers designed to help students and alumni find employment. Often, you can post job listings on their websites for free. It enables you to find quality job candidates, but it also helps the school recruit potential students.
Establishing an ongoing relationship with area schools can also lead to referrals when they have students who are ideal candidates for your company.
5. Professional Association Websites
Another place to find employees online is on professional association websites. Most career fields have several national, regional, and local professional associations individuals can join. Many professional associations offer career services as one of the perks of membership, including searchable job listings. Examples of professional associations that allow you to post job openings include:
- American Psychological Association
- Association of Nutrition and Foodservice Professionals
- National Human Resources Association
- American Marketing Association
Find relevant professional associations that allow you to post job openings at your company.
Best Strategies for Finding Employees Online
Finding employees online doesn’t have to be difficult, but it does require having a plan. Here are three strategies your company can use to find and attract the best possible job candidates.
Develop Your Company’s Online Presence
Few things are more important for employers today than developing an online presence. The world exists online, and if you don’t leverage that to find employees, you’re doing your company a disservice. Gone are the days of drawing in potential employees with a help wanted sign on your front door.
You can develop an online presence with consistent marketing and branding wherever you stake space online. Add company profiles to career search sites, search engines, and other online resources people use to search for employment. You should also consider adding or updating your career page on your company’s website.
Spend time looking at online reviews of your company too. According to CMD Recruitment, four in five job seekers research a company’s online reviews and ratings when deciding whether to apply for a job.
Harness The Power Of Social Media
Social media isn't just for connecting with friends and family; it's a goldmine for recruiters and employers. Platforms like LinkedIn, Twitter, and even Facebook can be instrumental in your search for the ideal candidate. Here's how:
- LinkedIn: This professional network is the go-to for recruiters. Post job openings, search for candidates with specific skill sets, and engage with potential candidates through LinkedIn groups.
- Twitter: Use targeted hashtags related to your industry or specific job openings. Engage with potential candidates by joining conversations and showcasing your company culture.
- Facebook: Leverage Facebook groups related to your industry to find potential candidates. You can also use Facebook Ads to target a specific demographic.
Join Job Posting Sites
There are hundreds of job posting sites online. Some sites offer free job listings for employers, while others provide premium services to attract more attention to your company. Take advantage of tools available through job posting sites. Not only can you advertise open positions, but it will also help you track applicants and keep recruitment efforts more organized.
Create Job Postings With Keywords
Creating job posts with keywords is a great strategy for finding employees online because it helps to attract the right candidates who have the necessary skills and experience for the job. Using relevant keywords in the job post can increase its visibility on job boards and search engines, making it easier for job seekers to find. This can save time and resources by ensuring that only qualified candidates apply for the position. Incorporate keywords into your job title and job description.
Engage With Online Communities
Participate in online forums and communities related to your industry. This engagement can:
- Build Brand Awareness: The more visible and active your company is, the more attractive it becomes to potential candidates.
- Identify Passive Candidates: Engaging with professionals who aren't actively job searching can uncover hidden gems.
If you're looking for an online community, check out The Break Community. You can connect with like-minded individuals who are also hiring or even with individuals looking for a career change.
Now that you know where to find employees online, you may also be interested in these tools to simplify your recruiting and hiring process:
- Applicant Tracking Software: Applicant tracking software helps you to manage the process of finding the best people all in one place. Keep all of your favorite potential employees in one place!
- HR Software: HR software can help you with more than just onboarding. HR software can also help to communicate with employees effectively, set clear performance goals, manage payroll, and much more.
- Recruitment Software: Recruitment software can help you keep track of every facet of recruitment.
- Performance Management Software: Performance management allows you to set goals, track progress toward those goals, identify skill gaps, facilitate conversations, and much more.
- CRM Software: CRM software helps companies collect, organize, and retrieve customer information. The software contains a database of all interactions, sales, and important notes associated with each customer or lead.
Frequently Asked Questions
What is the best website to hire employees?
Several websites let you post job openings, track applicants, and organize recruitment efforts. Examples of the best job websites include ZipRecruiter, Indeed, Monster, and CareerBuilder.
Where can I look for employees to hire?
There are plenty of places online to look for employees, including online job boards, professional networks and associations, social media, and college and university career centers.
How do you recruit the best employee?
Recruiting the best employee starts with a clear understanding and communication of what you’re looking for in an employee. Creating well-defined job descriptions gives potential candidates a picture of what you’re looking for (and not looking for) in an employee.
How can I recruit employees for free?
Many online job boards allow you to post job listings for free. You can also create social media accounts for your company and post listings with direct links to job applications or the company page on your website. You can also check out our guide to the best free job posting sites.
The Bottom Line
Job seekers are online, so your company needs to be online too. Use the tips and tools listed above to create a consistent online brand to attract the best possible job applicants.
ZipRecruiter can help with all of your hiring needs. If you are ready to add to your team, consider listing your job opening on ZipRecruiter!