Web Designer Job Description

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Table Of Contents

Learn about the important requirements, obligations, responsibilities, and skills that should be in a web designer job description.

Web designers conceptualize, create, and update websites. They ensure each website is functional, easy to navigate, and aesthetically pleasing. Web designers must be creative, have software programming knowledge, and keep the user experience in mind to succeed.

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Web Designer Job Description Template

We’re seeking a web designer to develop and build beautiful and functional websites for our clients. You’ll also create visuals such as buttons, logos, fonts, and illustrations that match each client’s branding. The successful candidate will be creative, have a keen eye for design, understand the user experience, and be proficient in graphic design software like Adobe Illustrator.

Web Designer Responsibilities

  • Collaborating with clients on design ideas and project specifications.

  • Presenting website design and structure plans for client approval that include wireframes, site maps, process flows, and user flows.

  • Designing sample pages that include fonts, colors, other visuals, and client-requested features.

  • Testing the design and improving it based on client feedback.

  • Updating older websites to improve functionality or refresh the appearance.

  • Maintaining visual consistency as new content gets added to the website.

  • Working with the web developer to launch the new site.

Web Designer Requirements 

  • Bachelor’s degree in web design, graphic design, software development, or related field.

  • 2+ years of experience in a similar role.

  • Expert user of graphic design software such as Adobe Illustrator.

  • Proficiency in web programming languages like CSS, HTML, and JavaScript.

  • Working knowledge of content management systems (CMS) and search engine optimization (SEO) concepts.

  • Superior graphic design, communication, interpersonal, and collaboration skills.

  • Keen understanding of user interface (UI) and user experience (UE) best practices.

  • Creative thinker that's willing to learn new skills.

Web Designer Duties And Responsibilities

Let’s dive deeper into some of the web designer’s responsibilities.

Collaborate With Clients

Web designers spend a lot of time collaborating with clients. That way, they can deeply understand the client’s needs, wants, and goals. A web designer must have top-notch communication and interpersonal skills to build rapport and collect the insight needed to create a winning design.

Related: The Best Tech Careers

Present Design Plans

Web designers turn a client’s specifications and wish list into design plans for a new or updated website. Doing so allows the web designer and client to see if they are on the same page before the designer starts creating pages for the site. A web designer must be open to client feedback and willing to revise the plans.

Design Sample Pages

Web designers create sample web pages based on the design plan the client accepted. At this stage, the client can see the designer’s color choices, fonts, and illustrations. A web designer must be creative as they conceptualize and produce their designs while adhering to the project’s specifications.

Test The Design

Web designers encourage the client to test the design to see if it works for them. That way, the designer can make the required adjustments before the website goes live. A web designer must have patience with this process and be detail oriented to account for all client feedback in their redesign.

Update Older Websites

Web designers often update older websites. Doing so allows the client to get a site with a more modern look and feel without paying for or going through an entirely new build. A web designer must creatively work with the existing design elements and site structure, deciding which stay, which go, and which get reworked.

For more information, check out our guide to creating a web designer resume.

Web Designer Salary And Job Outlook

Here’s the current outlook for the web designer role in the United States:

Median National Salary: $54,000+

Education Required: Bachelor’s

Number of Jobs: 197,000+

Job Growth 2020 – 2030: 23% (much faster than average)

The Bottom Line

After reading this, writing a web designer job description should feel like an achievable goal. So, once you’ve drafted your description, post it on ZipRecruiter today! And, if you’d like to post your role in more places without spending more money, explore the best free job posting sites.